Union Culture and Tourism Minister Gajendra Singh Shekhawat held a bilateral meeting with the Chairman of Qatar Tourism, Saad bin Ali Al Kharji, on the sidelines of World Travel Market (WTM) 2026 in London.
In a social media post, Mr Shekhawat said that during the meeting they discussed strengthening India-Qatar tourism cooperation, promoting greater tourist exchanges, enhancing connectivity and exploring new avenues for collaboration in cultural, heritage and experiential tourism.
The Minister said that India and Qatar share strong people-to-people ties, offering immense potential to deepen both nations’ partnership and create new opportunities for tourism growth.
Mr Shekhawat informed that a Memorandum of Understanding was also signed between the Ministry of Tourism and Eros to strengthen collaboration in promoting India’s tourism through the power of cinema and storytelling.
In a social media post, Mr Shekhawat said that the partnership will focus on developing short films, joint marketing campaigns and innovative promotional initiatives to showcase India’s diverse tourism destinations, rich cultural heritage and unique travel experiences to audiences across the world. He said that cinema has the power to inspire people to explore new destinations and experience different cultures.
The Minister said that through this collaboration, the government aims to bring the stories of Incredible India to a wider global audience and strengthen the country’s position as a leading tourism destination.
