With the launch of Waves OTT, a wave of excitement swept across the nation as it marks the dawn of a new era of infotainment. The platform stands out for its unparalleled diversity, offering programs in over 12 languages, and bridging regional and national audiences like never before. This initiative is being lauded as a unifying force, bringing regional content to the forefront for viewers across India and beyond.

As an OTT platform, WAVES goes beyond traditional video streaming. It combines multiple genres of infotainment with gaming, live streaming, and live TV, making it a versatile hub for entertainment. Adding to its uniqueness, WAVES integrates an ONDC-supported e-commerce platform. This enables users to combine online shopping with video-on-demand services, offering a one-stop solution for entertainment, education, and e-commerce.

With its innovative features and wide-ranging offerings, WAVES is redefining the digital content landscape in India.

Here, at IFFI there’s a dedicated stall of Waves where cinephiles are participating in fun interactive sessions. One such activity is a quiz based on Prasar Bharati and Doordarshan’s iconic shows.

A couple that won exciting merchandise and the quiz competition talked to Akashvani and said, that Prasar Bharati always served quite learning and diverse content. It’s far from the loud content of other channels and they wish the same with Waves OTT.

The couple also shared their experience of participating in the quiz and how they sailed through the questions. 

Shivani Satish Malik, a college student and volunteer at Waves OTT stall, termed her experience of volunteering fun and interesting. Talking to Akashvani, she shared the details on the theme of the quiz and what’s in the bag for winners.

With crowd interacting at Waves stall and over 50 thousand downloads in just 48 hours. Prasar Bharati’s OTT is creating Waves in both the digital and real world in the true sense.