Telecom Regulatory Authority of India, TRAI has mandated Access Providers to enhance their Mobile Apps and Web portals to make them more user-friendly for registration of  Unsolicited Commercial Communication, UCC complaints and settings of preference. It has issued Directions to Access Providers under its Telecom Commercial Communication Customer Preference Regulations, 2018 as part of an ongoing effort to mitigate the issue of Unsolicited Commercial Communication. TRAI has mandated Access Providers to ensure that options for UCC complaint registration and preference management are easily accessible on Access Providers’ mobile applications and websites.