In Jammu and Kashmir, to encourage voter participation in the upcoming Assembly Elections, the Office of the Chief Electoral Officer (CEO), J&K, today launched the theme song ‘Vote Ka Tyohar’. The song, released by CEO, P. K Pole is aimed at motivating voters across the UT to cast their votes in the three phases of the Assembly Elections, which begin on 18 September 2024 across seven districts of both the Jammu and Kashmir divisions.

The theme song was produced by Rangyug, a renowned performing arts organization committed to promoting social change and self-realization through theatre as part of the SVEEP Campaign.