Union Jal Shakti Ministry launched a three-week-long campaign named, Hamara Shauchalay: Hamara Samman on the occasion of World Toilet Day today.

The campaign is aimed at improving sanitation infrastructure, fostering behaviour change, and strengthening community pride by enhancing the functionality and upkeep of toilets across the country. During the campaign competitions will be organized, and citizens will be encouraged to share their sanitation success stories through social media platforms. It will culminate on the 10th of next month, which is celebrated as National Human Rights Day.